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Its industrial rock beat drives him screaming and waxing poetic about society’s condescending stereotype of the animalistic black man. The second track on the album, Black Skinhead, has the most single potential. Midway through On Sight, however, West shows you just how much he doesn’t give a fuck (his words), and quintessentially samples old gospel soul, before diving back into Daft Punk’s intense, harsh beat. The beat comes from Daft Punk, whose previous collaboration with West (he sampled them on Stronger) also changed the game by setting the trend of hip hop artists rapping over electronic beats from Europe. My Beautiful Dark Twisted Fantasy began with West rapping “I fantasized ‘bout this back in Chicago,” and Yeezus essentially begins the same way, echoing Chicago’s history of black cultural flourishing (this time house as opposed to his trademark soul sample) and the city’s violent, cold, darkness that disproportionately affects black people. Yeezus is no different – and it’s brilliantly flawed for doing so.įrom the glitchy, opening beat of On Sight, one can decipher two immediate characteristics of Yeezus: it’s a game changer for West and for the music world in general, much like his divisive 808s & Heartbreaks, and it’s an album that explicitly represents the contrasts of the city from which he came. Whether West intends to expose his vulnerabilities and imperfections as an artist and as a person is irrelevant: West always goes for the top. Yeezus is a divisive album, one that contains some of West’s most inspired samples, collaborations, and racial observations to date while at times being insufferably misogynistic and confoundingly lyrically lazy. Hate him or love him, and however you classify his artistic integrity and deeply delusional personality, there’s no denying that Kanye West is one of the most brilliant artists of this generation. Kanye West is so much all of these things that it’s a surprise he hasn’t yet compared himself to Walt Whitman – who might well be the only famous historical or cultural figure to whom he hasn’t. He knows exactly how and when to leak his albums and release his singles for maximum hype that somehow doesn’t distract from the quality of his music. He’s a contradictory public persona who picks and chooses with whom to communicate, from the New York Times to the masses on Twitter.
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He’s an unfocused idiot who, at the same time, doesn’t know how to combine these references into a cohesive statement. He’s a genius who adopts a carefully curated set of cultural references, some obscure, some accessible. You can pick and choose the prisms through which to analyze West and his work. Amid heightened media interest in his family life and all he does – he and partner Kim Kardashian have just brought a baby into the world – why does Yeezus sound so different? Yeezus, his sixth studio album, perhaps represents the apex of these three main aspects.
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Embedded in any Kanye West release is extreme narcissism, a remarkable ear for beats, and simultaneously sophisticated and lowbrow lyricism.